Project 7

Project 7 is a lifestyle brand that gives back.

After purchasing a gum pack, a portion of the proceeds benefit an organization that serves one of the seven objectives. The packaging offers a simple hand drawn font and look that creates a transparent and interactive way for the consumer to give back with an everyday item without buying more stuff.
Project 7 Gum Pouches
Gum Trays
Project 7 + 7 UP
Point of Purchas gravity displays
Custom Project 7 font
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