Goodness from the Earth. The farm visual was first sketched and shaped by artist Jonathan Rollins (jonathanrollins.com) and detail work and depth was added to complete this new line of holistic, value dog food. I then added a the small village town for the WEF website along with a pickup and and other details to match the style of the small farm. Work done while at 29 Agency.

WEF cans

WEF dry food bags

Shirts for in-store promotions

WEF homepage

The Story of WEF

WEF facilities info